Why choose bira direct?

bira direct Limited is the central buying and invoicing company of bira Limited . However, bira direct is not just a buying group. Not only does bira direct negotiate the best prices on the best products, it also gives money back to members via rebates and cashback initiatives in conjunction with a selection of major suppliers.

bira direct is a non profit company and puts money back into bira to enable it to continue to offer the vital membership services that it provides, thus helping to keep independent retailers in business and keeping suppliers’ customers open. bira direct offers many incentives to the supplier and retailers alike, such as free marketing support and discounted advertising rates for promoted suppliers, plus regular offers, deals and promotions mailed out to retailers each and every month.