Welcome to bira direct

Welcome to The Direct Company

I am delighted to announce that with my retirement now in sight, two big changes have been made to the bira direct team structure in preparation:

Firstly, we have appointed Jeff Moody (previously; Sales and Marketing Director at both Polti and BDC) as Managing Director Designate, with the plan for him to take the reins once I retire.

In addition Steve Akers, who has been our Buyer for 4 years has been promoted to Director of Buying.

Jeff has commented; “"I am delighted to join bira direct, an association I have worked with for many years as a supplier. I look forward to continuing the excellent service bira direct provides for their members and trading partners and I am pleased to be following Paul Woolley and the superb leadership he has given the association. It is a great opportunity and one I will relish, and I am looking forward to meeting the members and suppliers, both existing and new."

Along with these exciting expansions to the team I can also report that the bira direct turnover has been continuing to increase throughout 2014, with figures for September more than 10% up on the same period for 2013. Hopefully this upturn will soon be reflected throughout the industry.

We are continuing to introduce money saving options wherever we can to our bira members and our 50% carriage return promotion which began on 1st September 2014 is proving a great success. You can find details of participating suppliers and how to take part here. Do make the most of it before the 31st December when it finishes.

I hope you will join me in congratulation Steve Akers in his new role and welcoming Jeff Moody to the team and as always your feedback and comments are very valuable to us.

Paul Woolley
Commercial Director,  bira
Managing Director, bira direct

Our suppliers