Welcome to bira direct

Welcome to The Direct Company

I hope 2015 has begun well for you all and that it is prosperous so far.

We have been very busy here at bira, working to finalise our budget for 2015 which reflect our very positive expectations for the year ahead. The bira direct team were delighted to note that our overall turnover for 2014 is 2.38% higher than that of 2013, so we very enthusiastic about the future.

As you all will know by now I will be retiring in May 2015 of this year and have decided to officially hand over the reins to Jeff Moody at our bira High Street Conference which will be held at the Chesford Grange on Wednesday 13th May 2015.

This promises to be a very special event, bira’s Marketing team are already working very hard behind the scenes to ensure this is one of the most exciting retail event of the year. We are the only trade association to organise a conference of this kind and this year our Expo will be hosted by a number of our top suppliers. I’m afraid the rest of the details have to remain top secret, as we have some exciting surprises in store, but needless to say it will be a fantastic day.

You can book your place using our interactive booking form: http://www.bira.co.uk/conference2015/book

Next on the agenda is the NEC’s Spring Fair, at which we will be representing the Cookhouse and Housewares Association at 9J14. Followed by Totally Tools at Coventry’s Ricoh Arena at which we have our own bira Village. Do come and say hello to us!

All the best Paul,

Paul Woolley
Commercial Director,  bira
Managing Director, bira direct

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